
Momentum
A fitness and wellness app that combines AI-driven coaching with social accountability to help users build sustainable habits.
App StrategyUI/UX DesignBrand Design
Challenge
Strategy
Process
Design Philosophy
Thinking Statement
Progress compounds faster when you feel it daily.
Body
Every screen in Momentum was designed to answer one question: "Am I getting better?" The interface makes progress visible, tangible, and celebrated. This psychological shift turned the app into a habit-building tool rather than just a tracking tool.